Statsig vs. VWO

Statsig offers a modern, all-in-one platform for experimentation and analytics, outpacing VWO's legacy tools in scalability and advanced features.

Statsig's key advantages over VWO are:
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Advanced experimentation, trusted by top tech brands
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Exceptional customer support and dedicated engineers
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Comprehensive feature flagging with analytics
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Unified platform for experiments, flags, and analytics
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Warehouse-native for seamless data integration

Key Differences

Statsig and VWO both offer comprehensive platforms for digital experience optimization, including feature flags, A/B testing, web analytics, and session replay, with Statsig additionally providing product analytics capabilities.
01

Advanced experimentation trusted by top tech firms

Statsig's experimentation platform is trusted by leading tech companies like OpenAI, Atlassian, and Notion. With advanced functionalities such as CUPED, stratified sampling, and switchback tests, Statsig offers a robust solution for data-driven decision-making and iterative development.
02

Exceptional customer support & dedicated engineers

Statsig stands out with its exceptional customer support, including dedicated engineers who work closely with customers. This hands-on approach ensures prompt resolutions and seamless integration, making the platform highly user-friendly and reliable.
03

Comprehensive feature flagging with advanced analytics

Statsig provides modern feature flags, allowing for targeted and partial rollouts, and real-time monitoring of release performance. This comprehensive approach helps teams mitigate risks and optimize feature launches with in-depth impact metrics and live log streams.
04

Unified platform for analytics, experiments, and flags

Statsig combines feature flagging, product analytics, A/B testing, web analytics, and session replay into a single platform. This unified approach enables seamless integration and consistent data across all stages of product development, enhancing overall efficiency and insight.
05

Warehouse-native solution for seamless data integration

Statsig's Warehouse Native solution allows for direct experiment analysis within your data warehouse, supporting hybrid setups and offline experiments. This integration reduces overhead and accelerates experimentation, providing advanced features like CUPED and sequential analysis for comprehensive data-driven insights.

Feature Comparison

Basic Experimentation

Comparison of basic experimentation features between Statsig and VWO.
A/B Testing
Ability to create and run basic A/B tests to compare different versions of a webpage or feature.
Visual Editor
Tool for setting up and managing experiments without the need to write code.
No-code Web Analytics
Enables users to set up and analyze experiments without writing any code.
Team-based Experiment Defaults
Default settings for teams in experiments.
Review and Collaboration Tools
Features that allow team members to review, collaborate, and discuss experiments.
Exportable Experiment Summaries
Share or save experiment summaries as a detailed PDF.
Basic Targeting
Ability to target experiments to specific user segments based on predefined criteria.
Real-Time Results
Provides real-time data and insights on the performance of experiments.
Warehouse Native Experimentation
Support for experimentation directly in your data warehouse.
Basic Analytics Integration
Ability to integrate with basic analytics platforms for tracking experiment data.

Advanced Experimentation Features

A comparison of advanced experimentation features supported by Statsig and VWO.
Stratified Sampling
Enables more precise analysis by dividing the experiment population into homogeneous subgroups before sampling.
Heterogeneous Effect Detection
Detects different effects of treatments across various subgroups within the experiment population.
Interaction Detection
Identifies interactions between different experiments or features to understand how they influence each other.
Semantic Layer Syncing
Aligns experimentation efforts with the source of truth by syncing with a semantic layer.
Switchback Testing
A method where subjects switch between treatment and control conditions multiple times to reduce variability.
Geo-based Testing
Conducts experiments based on geographic locations to analyze the impact of regional differences.
Market-based Testing
Tests the impact of changes in a controlled market environment before a full-scale rollout.
Multi-armed Bandit
An adaptive experimentation technique that dynamically allocates more traffic to better-performing variations.
CUPED (Controlled Utilization of Pre-Experiment Data)
Enhances experiment precision by adjusting for covariates using pre-experiment data.
Winsorization
Reduces the influence of extreme values by limiting the range of data to reduce variability.

Feature Flags and Experimentation Platform

A comparison of feature flagging and experimentation features offered by Statsig and VWO.
Modern Feature Flags, Rollouts, and Configs
Allows teams to implement feature flags, perform targeted rollouts, and configure dynamic properties across client-side and server-side code.
Targeted and Partial Rollouts
Enables teams to safely test and launch new features to subsets of users, minimizing risks associated with full-scale deployments.
Impact Metrics and Live Log Streams
Provides real-time monitoring and impact metrics for feature releases, helping teams validate new releases, catch bugs, and shut down bad releases quickly.
High Performance and Low Latency
Handles high volumes of API requests with minimal latency, ensuring smooth and efficient feature flag operations.
Visual Editor for Experiment Setup
Allows users to set up experiments without writing code, making it easier for non-technical team members to contribute to experimentation efforts.
Integration with Metrics from Other Platforms
Integrates with popular metrics platforms like Datadog, Segment, and mParticle to provide comprehensive insights into feature performance.
Collaboration Tools
Projects, Environments, Team Member Invitations, and Review Workflows.
Open-Source SDKs
Provides open-source SDKs for implementing feature flags and rollouts in various programming languages.
A/B Testing on Feature Flags
Enables A/B testing directly on feature flags, allowing for easy experimentation and analysis of feature performance.
Dynamic Configs
The dynamic configuration of properties in both client-side and server-side environments, reducing the need for coding.

Product Analytics

A comparison of key features in product analytics tools.
Metric Drilldown
Allows users to explore specific metrics in detail to understand underlying trends and data points.
Funnels
Analyzes user conversion through key product flows to identify drop-off points and optimize the user journey.
User Journeys
Tracks navigation patterns to understand how users interact with the product and where they drop off.
Retention Analysis
Provides insights into user engagement and return rates, helping to measure long-term user retention.
Dashboards
Offers a comprehensive view of product performance through customizable dashboards.
Integration with Experimentation and Feature Flagging
Seamless integration with experimentation and feature flagging solutions to provide consistent, real-time data.
Unified Data Platform
Ensures all teams have access to consistent and reliable data, eliminating data silos and conflicts.
Data-Driven Insights
Provides actionable insights at every stage of product development to inform decision-making.
Custom Metrics Creation
Allows users to create custom metrics based on auto-captured events, applying custom filters and aggregations.
Trend Exploration
Enables identification of trends and opportunities within data, facilitating informed decision-making.

Integrations

Summary of integration capabilities across platforms.
Integration with Data Warehouses
Supports integration with data warehouses like Snowflake, BigQuery, and Redshift for seamless data synchronization.
Integration with Analytics Platforms
Allows integration with popular analytics platforms like Segment and mParticle to enhance data import and export capabilities.
SDK Integration
Provides open-source SDKs for integrating feature flags and experimentation tools with various programming languages and platforms.
Integration with CDP (Customer Data Platforms)
Seamlessly integrates with customer data platforms to centralize and utilize customer data for better insights.
Integration with Monitoring Tools
Supports integration with monitoring tools like Datadog to track metrics and performance in real-time.
Custom Metric Creation
Enables the creation of custom metrics using auto-captured events and custom filters for tailored analytics.
Seamless Data Sync
Ensures imported data remains in sync automatically across integrated platforms.
* This comparison data is based on research that was conducted in September, 2024.
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Loved by customers at every stage of growth

See what our users have to say about building with Statsig
OpenAI
"At OpenAI, we want to iterate as fast as possible. Statsig enables us to grow, scale, and learn efficiently. Integrating experimentation with product analytics and feature flagging has been crucial for quickly understanding and addressing our users' top priorities."
Dave Cummings
Engineering Manager, ChatGPT
SoundCloud
"We evaluated Optimizely, LaunchDarkly, Split, and Eppo, but ultimately selected Statsig due to its comprehensive end-to-end integration. We wanted a complete solution rather than a partial one, including everything from the stats engine to data ingestion."
Don Browning
SVP, Data & Platform Engineering
Recroom
"Statsig has been a game changer for how we combine product development and A/B testing. It's made it a breeze to implement experiments with complex targeting logic and feel confident that we're getting back trusted results. It's the first commercially available A/B testing tool that feels like it was built by people who really get product experimentation."
Joel Witten
Head of Data
"We knew upon seeing Statsig's user interface that it was something a lot of teams could use."
Laura Spencer
Chief of Staff
"The beauty is that Statsig allows us to both run experiments, but also track the impact of feature releases."
Evelina Achilli
Product Growth Manager
"Statsig is my most recommended product for PMs."
Erez Naveh
VP of Product
"Statsig helps us identify where we can have the most impact and quickly iterate on those areas."
John Lahr
Growth Product Manager
"The ability to easily slice test results by different dimensions has enabled Product Managers to self-serve and uncover valuable insights."
Preethi Ramani
Chief Product Officer
"We decreased our average time to decision made for A/B tests by 7 days compared to our in-house platform."
Berengere Pohr
Team Lead - Experimentation
"Statsig is a powerful tool for experimentation that helped us go from 0 to 1."
Brooks Taylor
Data Science Lead
"We've processed over a billion events in the past year and gained amazing insights about our users using Statsig's analytics."
Ahmed Muneeb
Co-founder & CTO
SoundCloud
"Leveraging experimentation with Statsig helped us reach profitability for the first time in our 16-year history."
Zachary Zaranka
Director of Product
"Statsig enabled us to test our ideas rather than rely on guesswork. This unlocked new learnings and wins for the team."
David Sepulveda
Head of Data
Brex
"Brex's mission is to help businesses move fast. Statsig is now helping our engineers move fast. It has been a game changer to automate the manual lift typical to running experiments and has helped product teams ship the right features to their users quickly."
Karandeep Anand
President
Ancestry
"We only had so many analysts. Statsig provided the necessary tools to remove the bottleneck. I know that we are able to impact our key business metrics in a positive way with Statsig. We are definitely heading in the right direction with Statsig."
Partha Sarathi
Director of Engineering
"Statsig has enabled us to quickly understand the impact of the features we ship."
Shannon Priem
Lead PM
Ancestry
"I know that we are able to impact our key business metrics in a positive way with Statsig. We are definitely heading in the right direction with Statsig."
Partha Sarathi
Director of Engineering
"Working with the Statsig team feels like we're working with a team within our own company."
Jeff To
Engineering Manager
"[Statsig] enables shipping software 10x faster, each feature can be in production from day 0 and no big bang releases are needed."
Matteo Hertel
Founder
"We use Statsig's analytics to bring rigor to the decision-making process across every team at Wizehire."
Nick Carneiro
CTO
Notion
"We've successfully launched over 600 features behind Statsig feature flags, enabling us to ship at an impressive pace with confidence."
Wendy Jiao
Staff Software Engineer
"We chose Statsig because it offers a complete solution, from basic gradual rollouts to advanced experimentation techniques."
Carlos Augusto Zorrilla
Product Analytics Lead
"We have around 25 dashboards that have been built in Statsig, with about a third being built by non-technical stakeholders."
Alessio Maffeis
Engineering Manager
"Statsig beats any other tool in the market. Experimentation serves as the gateway to gaining a deeper understanding of our customers."
Toney Wen
Co-founder & CTO
"We finally had a tool we could rely on, and which enabled us to gather data intelligently."
Michael Koch
Engineering Manager
Notion
"At Notion, we're continuously learning what our users value and want every team to run experiments to learn more. It's also critical to maintain speed as a habit. Statsig's experimentation platform enables both this speed and learning for us."
Mengying Li
Data Science Manager
Whatnot
"Excited to bring Statsig to Whatnot! We finally found a product that moves just as fast as we do and have been super impressed with how closely our teams collaborate."
Rami Khalaf
Product Engineering Manager
"We realized that Statsig was investing in the right areas that will benefit us in the long-term."
Omar Guenena
Engineering Manager
"Having a dedicated Slack channel and support was really helpful for ramping up quickly."
Michael Sheldon
Head of Data
"Statsig takes away all the pre-work of doing experiments. It's really easy to setup, also it does all the analysis."
Elaine Tiburske
Data Scientist
"We thought we didn't have the resources for an A/B testing framework, but Statsig made it achievable for a small team."
Paul Frazee
CTO
Whatnot
"With Warehouse Native, we add things on the fly, so if you mess up something during set up, there aren't any consequences."
Jared Bauman
Engineering Manager - Core ML
"In my decades of experience working with vendors, Statsig is one of the best."
Laura Spencer
Technical Program Manager
"Statsig is a one-stop shop for product, engineering, and data teams to come together."
Duncan Wang
Manager - Data Analytics & Experimentation
Whatnot
"Engineers started to realize: I can measure the magnitude of change in user behavior that happened because of something I did!"
Todd Rudak
Director, Data Science & Product Analytics
"For every feature we launch, Statsig saves us about 3-5 days of extra work."
Rafael Blay
Data Scientist
"I appreciate how easy it is to set up experiments and have all our business metrics in one place."
Paulo Mann
Senior Product Manager
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