Split and Crazy Egg are both website optimization platforms that provide tools to understand visitor behavior and improve online presence.

While Split focuses on feature management and experimentation for product development teams, Crazy Egg specializes in heatmaps, session recordings, and A/B testing to optimize websites for better user engagement and conversions.

What is Split?

Split is a feature management and experimentation platform that enables software development teams to deliver features faster, more safely, and with greater control. By combining feature flags with testing and observability, Split allows teams to ship updates more frequently while instantly detecting the impact of every feature they release.

Split's platform is designed to help teams accelerate rollouts while minimizing risk. It provides feature observability, which powers automated rollout monitoring and A/B testing, eliminating guesswork and leaving nothing to chance.

Split's core offerings include:

• Feature flags: Deploy code when you want and release when you're ready

• Targeting rules: Gradually release features to segments of your user base

• Instant Feature Impact Detection (IFID): Pinpoint issues during progressive delivery that traditional monitoring tools can't catch

• Feature experimentation: Test in production and make data-informed decisions to continuously improve features

With Split, product development teams can make data-informed release decisions and continuously improve their features. The platform is designed to work with a wide range of programming languages and integrates with various customer data, performance monitoring, and error tracking systems.

What is Crazy Egg?

Crazy Egg is a website optimization platform that provides tools to help businesses understand their website visitors and improve their online presence. Founded in 2006 by Neil Patel and Hiten Shah, Crazy Egg aims to solve the problem of understanding how users interact with websites and identifying areas for improvement.

Crazy Egg's core offerings include:

• Heatmaps: Visualize user engagement and identify areas of focus

• Session recordings: Track individual visitor journeys and pinpoint pain points

• Surveys: Gather direct customer feedback and measure satisfaction

• A/B testing: Experiment with different elements to optimize conversions

With its user-friendly interface and comprehensive set of tools, Crazy Egg has grown to serve over 400,000 websites across various industries. The platform caters to a wide range of businesses, from small startups to large enterprises, enabling them to make data-driven decisions to optimize their websites for better user engagement and conversions.

Pricing comparison

Split offers a flexible pricing model with free and paid plans, scaling based on factors like seats, tracked keys, and events.

Crazy Egg has three paid plans: Plus at $99/month, Pro at $249/month, and Enterprise at $499/month, all billed annually.

While Split's pricing depends on usage and team size, Crazy Egg's plans are based on tracked pageviews, snapshots, and recordings.

Considerations and limitations: Split

Split is well-suited for complex software development teams and regulated industries. The platform's advanced feature management, observability, and experimentation capabilities make it an ideal choice for organizations that require granular control over their releases and compliance with strict governance requirements. Split's scalable and resilient architecture also makes it a good fit for teams focused on continuous delivery and data-driven decisions.

However, Split's extensive feature set and advanced capabilities may introduce a steeper learning curve for teams new to feature management and experimentation practices. The platform's complexity could be overkill for smaller teams or projects with simpler requirements, where a more lightweight solution might suffice. Adopting Split may require a significant investment in terms of time and resources to fully leverage its capabilities.

• TL;DR: Split is better suited for complex software development teams and regulated industries, but its advanced features may introduce a steeper learning curve and be overly complex for smaller teams or simpler projects.

Considerations and limitations: Crazy Egg

Crazy Egg is an excellent choice for businesses looking to optimize their website performance and boost conversions. With its comprehensive suite of tools, including heatmaps, session recordings, and A/B testing, Crazy Egg enables users to gain valuable insights into visitor behavior and make data-driven decisions to improve their online presence. The platform is particularly well-suited for e-commerce websites, lead generation pages, and businesses with a strong online focus.

However, it's important to note that Crazy Egg's primary focus is on website optimization rather than software development. While the platform offers powerful tools for understanding user behavior and improving website performance, it may not be the best fit for teams looking for a more comprehensive solution that includes feature management and experimentation capabilities for their software applications. Additionally, some businesses may find that Crazy Egg's feature set is more extensive than they need, depending on their specific requirements and goals.

• TL;DR: Crazy Egg is better suited for businesses aiming to optimize their website performance and conversions, but may not be the ideal choice for teams primarily focused on software development and experimentation.

An alternative: Statsig

Statsig is an all-in-one platform that offers feature flagging, experimentation, and product analytics. It's a great option for companies of all sizes, from startups to enterprises like Notion, Whatnot, and Atlassian. Sign up for free to get started, or contact us for a demo to see how Statsig can help you ship faster and drive growth.