Statsig secures series C funding to bring science to the art of product development

Tue May 06 2025

Product development used to be an art.

A single visionary engineer or product manager would dig into a space, identify a problem, and work relentlessly to solve it—using their intuition to guide every change. That simply doesn’t cut it today. 

Building great products isn’t just about having the right vision—it’s about making the right decisions, quickly and consistently. That requires data, not just gut feel. 

But the status quo for data is a mess of “best in class” point solutions. As a result, product teams struggle with complexity, fragmented data, and slow-moving decision-making processes. This problem is exacerbated by AI, which introduces more customer-level personalization (and more complexity). 

We built Statsig to solve this problem, by providing product teams with a single, integrated platform that lets them move fast, experiment with confidence, and measure impact in real time. 

Today, we’re excited to announce that Statsig has raised a $100M Series C at a $1.1B valuation, led by ICONIQ Growth, with participation from Sequoia and Madrona. This milestone is not just a validation of what we’ve built so far—it’s a commitment to the future of product development. And the future, as we see it, is one in which interconnected platforms solve end-to-end problems - replacing the fragmented point solutions teams lean on today.

With this investment, we’re doubling down on our mission to help every product team embrace the science of building great products.

a timeline of statsig from founding to series c

Intuition isn’t enough

Building products today can get messy. Why?

Product complexity slows shipping: More features mean more dependencies, which increases testing needs and friction.

Large teams create misalignment: Multiple stakeholders, disjointed workflows, and scattered data lead to endless debates instead of decisive action.

The rise of AI changes everything: With AI, every customer’s experience is different because models are constantly adapting to customers' unique needs. This means you can no longer understand a product just by using it—you have to collect quantitative data.

These challenges result in slow, suboptimal decisions made by committees rather than empowered teams. That’s why the best tech companies don’t rely on intuition alone—they leverage powerful data-driven platforms to guide every product decision.

Statsig brings the science

We believe that product development is both an art and a science. While teams have excellent tools for the creative aspects of product design—Figma, Linear, Jira, Notion—there has been no equivalent for the science of product development. Until now.

Statsig provides an integrated suite of tools that empower cross-functional teams to:

  • Control feature releases – Seamlessly roll out features to targeted groups for testing and iteration.

  • Measure impact with experimentation – Understand exactly how changes affect user behavior and business outcomes.

  • Unify product data – Gain a single source of truth across users, features, and application performance.

  • Analyze insights in real-time – Explore trends, dig into metrics, and respond to user behavior instantly.

  • Monitor and optimize application performance – Collect all your application metrics in one place, and link releases directly to changes in performance or outages

  • Capture qualitative feedback – Understand the “why” behind the data with session replays

With Statsig, teams no longer need to cobble together a dozen disconnected tools just to release a feature and see how it performed. Our platform helps teams move quickly without breaking things, and shortcuts useless debates by providing everyone with a single source of truth.

What’s next

This funding round will accelerate our vision of making data-driven product development the standard for every company. We’re doubling down on:

  • Expanding our platform – More integrations, deeper analytics, and enhanced AI-driven insights.

  • Growing our team – Bringing on top talent to support our customers and scale our impact.

  • Empowering more companies – Helping organizations of all sizes unlock the full potential of data-driven decision-making.

We’re incredibly grateful to our investors for believing in our vision. Murali Joshi of ICONIQ Growth, who led this round, put it best:

“Statsig is committed to solving one of the most pressing challenges in modern product development; their platform transforms how teams build and iterate, replacing guesswork with data-driven decision-making. We are seeing a ton of demand for a single source of truth across experimentation, feature flagging, analytics and more. We believe Statsig’s growing and comprehensive platform can serve this for enterprises end-to-end.” 

– Murali Joshi, ICONIQ Growth

We’re also grateful to our customers, and the incredible teams who trust Statsig to power their product decisions. The future of product development is here, and we’re just getting started.

So what are you waiting for? Embrace the science of product development. Build with Statsig.

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